Eliminate the guesswork, & evaluate your Google Ads Performance.
Gain New Insights With A Detailed Audit
Understand Performance And How You Compare
Improve Budget Spend With Actionable Strategies
Contact us today to get a free, no-obligation paid search audit on your Google Ads campaign. We would love to hear about your digital marketing goals and share our vision on how we can help you succeed with Google Ads / PPC marketing.
Discover how a Tweaked SEM paid search audit can help you spend your advertising budget more effectively and boost conversions today.
Uncover hidden inefficiencies in your Ad Spend. Businesses that audit see up to a 50% improvement in ROI.
Contact us today to receive a free, no-obligation Google Ads audit on your SEM account.
Whether you are looking to optimize and increase the effectiveness of an existing Google Ads campaign, or start a new one, Tweaked SEM can help achieve your goals – for less.
Here are a few details on exactly what is included with our comprehensive Google Ads Performance audit. Discover the areas we review and assess to determine your campaign performance, and how we calculate results for your improvement.
Identify Wasted MoneyCurrent Spend
Learn whether or not your current Google Ads campaigns are effectively spending their budget. Our audit will look closely at reviewing your campaigns use of negative keywords, quality scores, location targeting, demographics, CPC bids, & additional campaign settings vital to your performance.
Click Through Rate (CTR)Ad Performance
CTR, or Click Through Rate is a calculation of the number of clicks your ads received divided by the number of times they were displayed. This figure is an important indicator of your Google Ads performance, as the CTR will help us understand the relevance and effectiveness of your ad copy.
Long Tail KeywordsKeyword Optimization
An essential part of any successful campaign is proper implementation of long tail keywords in phrase, broad & exact match configurations. Proper implementations can ensure your account is not missing out on opportunities to attract relevant & low cost leads for your business.
Account Best PracticeMinimal Optimizations
Certified Google Ads experts will review your account to ensure that configurations and settings meet the minimal account best practices. There are several, often missed configurations that are necessary to ensure that your account is preforming at a minimum.
Keyword Analysis Quality Score
Keyword Quality Score helps identify your individual keyword performance by rating a users overall experience with your ads and landing pages. We will help identify where this quality score may be lacking, and how to improve it to help optimize campaign spend.
Changes Review Account Activity
We will dive into reviewing how and what changes your current Google Ads Account manager has been completing historically. With this detailed insight we can identify missed opportunities or optimizations that may have been overlooked for better performance.
Ad Text ReviewAd Copy
This detailed audit will review the ad text used in your advertisements to evaluate effective use, and whether your landing pages communicate the same message. Ensuring that the same message is communicated across your ads and the pages you send traffic to can help improve conversions.
UX & UsabilityLanding Pages
Almost every visitor to your Google Ads could end up on your landing pages, which means these pages need to be optimized to their maximum to ensure usability across devices and screen resolutions. It also means proper implementations of CTAs – call to actions, to ensure visitors get in touch.
And The RestGoogle ADS KPIs
Out certified Google Ads Specialists will review the additional account factors that may be limiting performance, including keyword performance, ad impressions, click through rates, cost per click bids, campaign goals, conversion tracking code, quality score, and more.
Ready for a Google Ads SEM Performance Audit? Contact Tweaked SEM for a full detailed analysis by certified Google Ads Specialists, and discover if you are missing out on potential opportunities. Our Audit will highlight your campaign performance and provide actionable insights on how you can more effectively utilize your Google Ads budget spend.